They are also fairly consistent in length. Want to know one of the biggest mistakes bloggers make? So don’t be afraid to focus on one aspect of a topic and then expand on another aspect in another blog post. Accelerate their experience. Let’s say you blog about health and wellness and you wrote a headline called: This headline follows a proven list post formula, and it narrows in on something that’s bugging readers. But none of that stuff matters if you’re drowning your ideas in amateur writing. Writing blog posts before the headlines ... 2. Hover over “posts,” and click “add new,” (or click the “+ New” icon on the top bar of your WP dashboard. The more you can hone in on your readers’ point of view, the more you can motivate them to take action. Example From: 7 Ways to Get Your Blog Posts Shared On Facebook by Dan Zarella Everyone in this room is now dumber for having listened to it. “How to” headlines and list post headlines. Understand your audience. Focus on images that look interesting, are easy to understand, and trigger an emotion in the reader. I once wrote an emotional post about my two little girls which addressed how delicate their emotions are, as well as my own vulnerabilities and my longing to give them the patience, presence and love they deserve. How to Follow the Path of Glory to Your Success. But giving voice to it is validating and makes readers eager for the solutions that will set that fear free. In total, I tracked six different blog posts. It helps me get into the flow of my post. You don’t want to go overboard just for the sake of adding shock value. Something readers aren’t expecting. How could anyone not want to keep reading? As far as a headline, go with something like: “How (name of your blog) Will Help You (insert the goal, promise or purpose of your blog… The ins and outs of mastering it would be an article all by itself, so we’ll simply say this: Taking the time to analyze the results in Google so you have a solid handle on why people enter the particular query your blog post will be targeting is time well spent. ", "Very helpful, thanks to all team members for their brilliant efforts. You might as well lay your sword down in defeat. Search intent is a big part of SEO (search engine optimization). Some rules for writing a hypnotic blog post opening: Rule #1 – Keep your first sentence short, snappy, and snackable. You’re afraid of not having enough money for food, of the power being cut off, of watching your family shivering and hungry, all because of your “selfishness”. So as you sit down to write, think of the feelings you want them to experience: Fear, anger, sadness, hope, joy, disgust, shame, comfort, love, courage, and so on. Your enemy? If you want to captivate readers, you must trigger their emotions. Your headline should not promise them a trip to the moon and back — readers are way too swift for such shenanigans. Each section is relatively similar in length. Just one sentence that says too much satisfies your readers enough to send them clicking away. Imagine if in the midst of such a conclusion, Robert quickly threw in one more way to repurpose content, or one small caveat to his post’s advice, or one more general tip to keep in mind? It’s the purpose behind the Google search. Save that for your ‘About’ page. When writing an introduction, try drafting two completely different versions approached from different angles and triggering different emotions. Let’s face it, readers today are info-holics. Are things moving forward smoothly or stalling. Use this checklist when you’re ready to edit your post: A great way to self-edit your posts is to read them out loud. 1. The feedback I got from readers was that they felt the same intensity, and even cried as well. Figure out the best time of day for you to publish posts by testing out different publishing times with your audience. Your headline will be your map, your writing navigation system, letting you know which literary roads to choose and which to avoid so that readers reach the intended destination as easily and efficiently as possible. We think we need to hide them, but the more we give voice to them, the easier they are to set free. They like you. Just link the name of the organisation or person you … We’re almost at the finish line! This is where you rally behind your readers. And I didn’t want to rush her, or tell her to stop crying. After all, you likely struggled with the very topic you’re writing about and learned how to overcome it. You’re afraid of quitting your job and living without a safety net. If you suffer from migraines, there’s no way you could resist clicking such a headline. That way you can check that the voice sounds natural and casual. Research: You have one responsibility as a blogger — yup, just one. This could be the lack of nice clothing for plus size women, the neon fall trend that won’t go away, or even your struggle with finding the right pair of jeans. Ready to switch to a point and shoot, but shopping on a budget?”, Say something unexpected. The intro to your blog post should be no more than 3-4 paragraphs and in the first paragraph, you should clearly outline what your post will be. 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